The Power of Video Marketing

marketing video Apr 11, 2023

Here’s just a few powerful insights from Hubspot's "The Power of Video Marketing " report

  1. 72% of customers would rather learn about a product or service through video.
  2. Video on a landing page can increase conversions by up to 80%.
  3. 78% of video marketers say that video has directly increased sales.
  4. Video marketers get 66% more qualified leads per year.

And according to Forrester, webpages with video are 53 times more likely to rank on the first page of Google search results. And we all know that if you’ don’t appear on the first page of google, you don’t exist.

Of course all that sounds simple……but where do you start?

What should be the goal of a video on your website?

Where do you find the ideas that best tell your story?

How do you tell that story?

Who should tell your story?

These are questions that I’ve been tackling for several years now and if you’d like to learn more about my process, I’m running a webinar where I’ll take you through my entire workflow step by step, from idea generation, to scripting to presentation methods, and promotion, for videos designed to get more attention from prospects, drive more leads into your pipeline and to ensure fewer deals fall through the cracksI’ll also address where it makes sense to do it yourself and where hiring someone to help you makes sense.

You’ll come away from the webinar with real clarity on:

How video can make you more visible to prospects

How video will increase your lead conversion rate

How video can help you generate more referrals

How video can improve your sales discovery

Register here 


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